Sacramento could soon be home to some Dunkin’ Donuts. It was recently reported that East Sacramento’s 5801 Folsom Boulevard is to be the place to “run to” for Americans. Conveniently located near Panda Express and PizzaRev, it is set to open later this year, soon after to be joined by another franchise in the south Sacramento area.
In an attempt to respond to local competition, according to Nation’s Restaurant News’, Dunkin’ Donuts is giving Starbucks’ a bit of a run for its money. Strategically waiting until the night before the coffee shop rolled out its new loyalty program, Dunkin Donuts unveiled its new mobile app and a “DD Perks Rewards” promotion to help customers get a free drink faster. This app enables Dunkin Donuts’ customers to pay using a virtual DD card via
Apple Pay at participating locations. In addition, it has loyalty offers and rewards and will be giving out gift cards.
So Sacramento donut lovers, what are you waiting for?